Tag: Twitter
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Twitter or Novelty and Engagement (nee encouraging communication)?
The Chronicle, Fast Company and many others have picked up on this article – The effect of Twitter on college student engagement and grades (Junco R., Heiberger G., Loken E. DOI: 10.1111/j.1365-2729.2010.00387.x). What struck me wasn’t how many other outlets ignored the fact that it wasn’t actually “Twitter” perse, but rather engagement and novelty that…
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