Over here in Science, people don’t get the digital storytelling idea as quickly when I talk about it at times, so I use the analogy of an ad. Something that with stills or video conveys a message in about 2-3 minutes. Ideally it would be some manner of personal or reflective message, but at the very least it should not be just a “look here”.
This morning, my cousin in England sent me this ad for a charity in India that I think really fits this “ad as story” idea, enjoy.
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